Download Non-profit Organizations and Mobile Phone Marketing Online Book PDF
BySamantha Maria Cruz
Total Download
15
“If we encounter a man of rare intellect, we should ask him what books he reads.” –Ralph Waldo Emerson
Synopsis
This report discusses how non-profit organizations can utilize mobile phone technology to reach supporters and inspire them to both act and give. The significance of this report and topic lies in the opportunity for non-profit organizations to understand how people are interacting with messages on their mobile devices. The research found within, serves as a reference for non-profits to utilize when planning and implementing mobile phone marketing campaigns.
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