Provides comprehensive coverage of Cisco networking and routing, and prepares the user for Cisco's CCNA Exam #640-607.
A substantially revised edition of this successful anthology.
The Oxford Guide to Effective Writing and Speaking is the essential guide for everyone who needs to communicate in clear and effective English, both written and spoken. John Seely looks at the key factors to consider in tailoring your material so that you get your message across, such as understanding the demands of particular audiences, subjects, and situations. Clearly organized, the book is arranged in four sections: A Communicating in everyday life - covers a wide range of communications including writing emails to giving presentations and preparing reports. B Getting your message across - focuses on important factors such as the audience, the subject, time, and purpose. C Communication tools - offers advice on grammar, vocabulary, spelling, and punctuation to ensure that communication is accurate as well as appropriate. D The process of writing - looks at what's involved in writing longer pieces, including planning and drafting, research, summaries, editing, and presentation. Full of practical guidance, this book also includes helpful 'You Try' sections and 'guidelines' to practise and reinforce what you've learnt. The answers to the exercises in the 'You Try' sections can be found at the back of the book. This is the most comprehensive guide to using English for effective communication available; it covers an unrivalled range of situations and requirements, making it ideal for use at work, at school and university, or at home.
A chilling collection of more than three dozen scary stories.
An Old Babylonian Version of the Gilgamesh Epic , |On the Basis of Recently Discovered TextsThe Epic of Gilgamesh - An Old Babylonian Version by Morris Jastrow and Albert T. Clay - The Gilgamesh Epic is the most notable literary product of Babylonia as yet discovered in the mounds of Mesopotamia. It recounts the exploits and adventures of a favorite hero, and in its final form covers twelve tablets, each tablet consisting of six columns (three on the obverse and three on the reverse) of about 50 lines for each column, or a total of about 3600 lines. Of this total, however, barely more than one-half has been found among the remains of the great collection of cuneiform tablets gathered by King Ashurbanapal (668-626 B.C.) in his palace at Nineveh, and discovered by Layard in 18541 in the course of his excavations of the mound Kouyunjik (opposite Mosul). The fragments of the epic painfully gathered-chiefly by George Smith-from the circa 30,000 tablets and bits of tablets brought to the British Museum were published in model form by Professor Paul Haupt;2 and that edition still remains the primary source for our study of the Epic.The Gilgamesh Epic is the most notable literary product of Babylonia as yet discovered in the mounds of Mesopotamia. It recounts the exploits and adventures of a favorite hero, and in its final form covers twelve tablets, each tablet consisting of six columns (three on the obverse and three on the reverse) of about 50 lines for each column, or a total of about 3600 lines. Of this total, however, barely more than one-half has been found among the remains of the great collection of cuneiform tablets gathered by King Ashurbanapal (668-626 B.C.) in his palace at Nineveh, and discovered by Layard in 18541 in the course of his excavations of the mound Kouyunjik (opposite Mosul). The fragments of the epic painfully gathered-chiefly by George Smith-from the circa 30,000 tablets and bits of tablets brought to the British Museum were published in model form by Professor Paul Haupt;2 and that edition still remains the primary source for our study of the Epic.About : Morris JastrowMorris Jastrow Jr. was an American orientalist and librarian associated with the University of Pennsylvania.He was educated in the schools of Philadelphia, and graduated from the University of Pennsylvania in 1881. His original intention was to become a rabbi. For this purpose, he carried on theological studies at the Jewish Seminary of Breslau in Germany while pursuing the study of Semitic languages at German universities. He traveled to Europe and studied at the University of Leipzig, where he received his Ph.D. in 1884. He then spent another year in the study of Semitic languages at the Sorbonne, the Coll�ge de France and the �cole des Langues Orientales Levant Vivantes.
Learn How to Build Your Social Media BrandHow do brands incorporate social media into their marketing strategy? How do they best take advantage of interacting with this massive audience? How does this influence the voice of the brand? This is what this guide will help you with. It will provide some marketing strategies to help your brand have a social media presence that complements your brands work and shows your brand in a creative and interesting light to existing customers as well as the target group. I would like to thank you for choosing to purchase this book, and hope it helps you in your attempts to find the perfect social media strategy for your brand. Want to Learn More? Easy! Just Scroll up and click the |Buy| Button and you can have your own copy of Social Media: Marketing Strategies for Twitter, Facebook, Snapchat, LinkedIn and Instagram
The Internet has revolutionised marketing practice, connecting potential customers to businesses in a way never before possible. Today, with online audiences spending more time using price comparison sites, search engines and social networks, this text explains how marketers can find new and engaging ways of getting their message across. Now in its fourth edition, Internet Marketing provides comprehensive, practical guidance on how companies can get the most out of the web to meet their marketing goals. Edited by Dave Chaffey, one of Europe's top thinkers in this area, Internet Marketing links marketing theory with case studies on cutting edge companies such as Dell, eBay and Facebook, to help students to understand digital marketing in the real world. In this major update, you will learn best practice in applying digital media channels such as affiliate marketing, online PR and search engine marketing, with each chapter containing a new 'Digital Marketing in Practice' interview. This text comes with a wealth of online resources to be found at www.pearsoned.co.uk/chaffey with links to video material on YouTube and FT.com. The site also comes with multiple choice questions for every chapter and annotated weblinks, providing a rich learning experience. |Chaffey builds upon what is already the 'first stop' for anyone wanting to get to grips with Internet and Digital marketing. Using a systematic approach, introducing strategy, implementation and then practical examples, this edition provides an essential roadmap of the issues and opportunities of this rapidly evolving discipline.| Ian Harris, Digital Marketer (BSc, PhD) |Dave Chaffey succeeds, where most marketing texts fail, in producing a book which is as relevant to marketing managers as it is to marketing students. The content is up-to-date, interesting, and easy to read, making it very accessible. Dave Chaffey is in a unique position to write this book, having established himself as a leading UK internet consultant, blogger and author.| Dr Ruth Rettie Senior Lecturer, Kingston University |He has done it again! His book is excellent, not only for me, but first of all for my students on nearly every level for learning the basics about Internet Marketing. His book is relevant all over the world. Dave Chaffey is a master at making a difficult topic easy and very interesting. So thank you!| Dr Ellen Hertzberg Hedmark University College, Norway and Bangkok University, Graduate School, Thailand |Dave Chaffey writes absolutely the best textbooks I have ever read on this topic. His publications and website represent for me a very valuable professional support tool and a true benchmark on cutting edge e-marketing innovation. Dave is really paving the way to the future of the e-marketing body of knowledge.| Prof. Ivo Pezzuto, Principal Management Consultant and Senior Professor of Marketing and Strategy Swiss Management Center
Take a look behind the scenes to find out how each media produces and delivers its message. Read a little about its history, the different forms of the media and the jobs people do. A special section on careers presents mini interviews with a range of people working in each industry. Ages 8-12.
This work is an introduction to the Internet for students and practitioners of library and information science. It discusses the impact of the Internet on libraries, from the legal and ethical challenges to the subject content of the Web from a librarian's point of view.
Wireless and Mobile Data Networks provides a single point of knowledge about wireless data technologies, including: * Comprehensive easy-to understand resource on wireless data technologies * Includes wireless media, data transmission via cellular networks, and network security * Provides a single point of knowledge about wireless data * Focuses on wireless data networks, wireless channels, wireless local networks, wide area cellular networks and wireless network security An Instructor Support FTP site is available from the Wiley editorial department.
The traditional method of selling books is fading away, and the untapped wealth of social networking is growing, but many authors don't each touch this massive money making niche! Now you can sell more books than you ever thought possible. The easiest way to becoming a best-selling author is to follow the tips in this easy-to-read and eye-opening book.This book will teach you how to: Earn money by selling books through social networking sites (Facebook, MySpace, Twitter, Technorati, Xanga, Squidoo, and dozens more).- Create a money making website for your book (without being a tech-guru). - Take advantage of free tools for authors that will skyrocket your book sales. - Connect with customers to convert one sale into three. - And much more...It's time to turn your book into a residual money making machine. This book pays for itself! By following the lessons learned in this book, you can drastically increase your book sales.
The author offers advice on effective networking using his 5/10/15 networking plan, illustrating the concepts by dozens of examples from his own life.
Provides information on the features of tablet computers, covering such topics as typing on the virtual keyboard, connecting to the internet, taking pictures, sharing videos, reading ebooks, and buying and playing music and podcasts.
Abstract: People in modern societies form different social networks through numerous means of communication. These communication networks reflect different aspects of human's societal structure. The billing records of calls among mobile phone users enable us to construct a directed calling network (DCN) and its Bonferroni network (SVDCN) in which the preferential communications are statistically validated. Here we perform a comparative investigation of the cliques of the original DCN and its SVDCN constructed from the calling records of more than nine million individuals in Shanghai over a period of 110 d. We find that the statistical properties of the cliques of the two calling networks are qualitatively similar and the clique members in the DCN and the SVDCN exhibit idiosyncratic behaviors quantitatively. Members in large cliques are found to be spatially close to each other. Based on the clique degree profile of each mobile phone user, the most active users in the two calling networks can be classified into several groups. The users in different groups are found to have different calling behaviors. Our study unveils interesting communication behaviors among mobile phone users that are densely connected to each other.
An Eye-Opening Guide for Anyone Who’s Plugged In Are we going to give up our cell phones, laptops, and other electronics? Absolutely not. But emerging scientific evidence reveals that the very innovations that have changed our lives are also exposing us to an unprecedented number of electromagnetic fields—and that it’s crucial we make important changes to our home and work environments. Now, Ann Louise Gittleman has created the first step-by-step manual for fortifying your body, detoxifying your home, and protecting yourself and your family from electronic pollution (and her powerful fixes are easier than you might think!). Zapped is an empowering guide to living safely with the gadgets we can’t live without.
|Originally published in Great Britain in 2015 by Oxford University Press.|--Verso.
Establishing, Managing and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices The availability of online health information combined with social media channels like Twitter and Facebook has created a new generation of patients. They are empowered. They have a voice in their own care that they never had before. And they're not afraid to use it. Bottom line: If doctors don't take steps to define themselves, patients will. Maybe you're not a big social media user - but your patients are. And they rely on social media sources when they're finding a doctor or a medical practice. In fact, a recent study concluded that, as of 2012, 80% of new patients and 60% of prospective new patients consulted physician review sites in making their decision. Given these stakes, you can't afford to leave your online reputation to chance. Kick off your social media efforts today with Establishing, Managing and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices, a comprehensive guide to physicians and social media not available anywhere else. In addition to unique insights from a practicing physician, social media pioneer and author Dr. Kevin Pho, (KevinMD) this book offers doctors a step-by step guide on how they can brand themselves on all of the major social media networks. It also provides insider tips on how to respond to online ratings and a guide on how to work with all of the major reviews sites. Don't let social media chatter define you. Take control of your online reputation now - or someone else will! From the Foreword, Robert Wachter, MD, says, .| . . whether we like it or not, our online reputation is becoming the main prism through which we will be known - to colleagues, to friends, to patients, to prospective employers. . . . With this realization comes the recognition that we can no longer afford to be passive observers of our online persona.|
The social web has changed the way we do business forever The future of your company is not in measured, considered responses and carefully planned initiatives. Business today is about near-instantaneous response. About doing the best you can with extremely limited information. About every customer being a reporter, and every reporter being a customer. About winning and losing customers in real-time, every second of every day. About a monumental increase in the findable commentary about our companies. Having the time and information required to make a considered business decision is a luxury - a luxury that's quickly facing extinction. Yet business hasn't adapted to this evolution. And adapt you must. This book isn't about how to |do| social media. Instead, The Now Revolution outlines how you must retool your organization to make real-time business work for you rather than against you. Read about seven shifts that will help you make your company faster, smarter, and more social: Engineer a New Bedrock Find Talent You Can Trust Organize your Armies Answer the New Telephone Emphasize Response-Ability Build a Fire Extinguisher Make a Calculator The Now Revolution is pushing you to adapt the way you do business, from the inside out. It impacts your organization culturally, operationally, and functionally. This book is your guide to making the changes you need, and to harnessing the potential of this new communication era.
